• Work
  • About

Ted Butler

Multi-Platform Creative Executive

  • Work
  • About

The Power of Women: Miley Cyrus

Created for Lifetime in partnership with Variety for the annual “The Power of Women” event. We wanted to develop a fresh and original approach to celebrities talking about their favorite causes. Here, Miley Cyrus explains why she started “Happy Hippie”.

HISTORY Honors D-Day: Frank DeVita

Frank DeVita was in charge of lowering the ramp on the USS Samuel Chase on D-Day. The role would haunt him for the rest of his life. This was part of a shortform series produced to honor the 75th anniversary of D-Day. It aired across platforms including linear TV.

The Daily Show: iFeud

I had the opportunity to produce and direct a number of field pieces for The Daily Show with Jon Stewart. In this report, Wyatt Cenac investigates the battle between two rival iPhone app makers.

Intervention: The Town

This documentary series was created for A&E Digital as a companion for the 2018 season of Intervention. It explores the lives of four people battling the opioid crisis in the same Georgia town: a cop, the mother of a son who OD’d, a former junkie, and an interventionist.

Cold Case Files: The Podcast

My team and I were tasked with turning the classic show “Cold Case Files” into a podcast to help promote a linear reboot of the show. The linear reboot was cancelled after 10 episodes, but our podcast was a success and continues to thrive, averaging 100,000 downloads per episode and maintaining a spot amongst Apple’s top podcasts. 

LISTEN:

Cold Case Files: The Podcast

Mayne Street: Is That Ben Stiller?

I helped develop this original scripted comedy series for ESPN.com and wrote, directed, and produced a number of episodes.

The My Lai Massacre

Created for History Digital, this video uses a letter of historical record and premium animation to tell the devastating story of the My Lai massacre.

MLB Fan Cave

For three seasons I served as Co-Executive Producer for MLB Fan Cave, Major League Baseball’s award-winning digital and social media content initiative. I oversaw creative, day to day production, and the use of analytics to develop content that earned 40 million organic views in 2014 alone. Tasked with attracting a younger audience to baseball, we succeeded, with 69% of views coming from those under the age of 34. 

Project Sammy's Way

Created this digital companion series for Project Runway. An innovative mix of scripted comedy and show recap, we produced a video for each episode of Project Runway over three seasons.

Adventures in Golf: Prison Golf

In my role of VP of Content for Sportsrocket I oversaw creative and production for Skratch, the PGA’s digital media initiative, including this popular documentary series which just premiered its third season.

From Somewhere in East Texas

Served as Executive Producer and director of this branded documentary series for The Players’ Tribune sponsored by Powerade.

Chloe Does It: Driving Lesson

Created this interactive docu-reality series for Lifetime in partnership with YouTube. Dance Moms star Chloe Lukasiak asked fans what they wanted her to do and then she did it!

As of January 2019 the series has earned 13 million views on YouTube and over 54 million watch time minutes.

This Chicken Lived For Two Years Without A Head

Created this social-first “dark history” series for History Digital. Using text on screen, archival footage, and innovative sound and visual design we were able to produce these quickly and efficiently. This episode earned 4.5 million views on Facebook and over 2 million views on YouTube.

The Bodega: InstaCat

Served as Executive Producer, writer, and director of this branded scripted comedy series for TheFlama.com sponsored by Trojan.

History's War Room: The Battle of Midway

Using data to identify whitespace in the area of historical videos we discovered that battle videos were popular, but underserved. Noticing the trend of longer videos doing better on YouTube, we created this 15 minute tactical breakdown of The Battle of Midway using premium animation, archival footage, and a military veteran host. It has earned over 1 million views and leads the History YouTube channel in watch time.

Who Were Donald Trump's Grandparents?

An example of one of the cost-efficient formats developed for HISTORY Digital.

The Power of Women: Miley Cyrus

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HISTORY Honors D-Day: Frank DeVita

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The Daily Show: iFeud

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Intervention: The Town

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Intervention: The Town - The Fight (Episode 1) | A&E

Cold Case Files: The Podcast

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Mayne Street: Is That Ben Stiller?

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The My Lai Massacre

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The My Lai Massacre | History

MLB Fan Cave

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Project Sammy's Way

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Project Sammy's Way: Season 15, Episode 1 - Party Challenge | Lifetime

Adventures in Golf: Prison Golf

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Adventures in Golf: Prison Golf

From Somewhere in East Texas

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From Somewhere: Earl Thomas

Chloe Does It: Driving Lesson

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Chloe Does It: Driving Lesson (Episode 7) | Lifetime

This Chicken Lived For Two Years Without A Head

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This Chicken Lived for Two Years Without a Head | History

The Bodega: InstaCat

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The Bodega: InstaCat

History's War Room: The Battle of Midway

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Battle of Midway Tactical Overview - World War II | History

Who Were Donald Trump's Grandparents?

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